What is a franchise and how is it different from other businesses? Let’s take a look at what makes a franchise successful and how it all works. A franchise is a business that is individually owned, but branded by a larger company. Many people are seeking franchise opportunities in New Jersey. It is an exciting idea for eager entrepreneurs. When you take the risk and buy into a franchise you are able to use an already proven business model. Some people love this idea where others don’t like to be so closely supervised. Depending on the way you look at these opportunities, they can offer a safety net in a sense when contrasted to a traditional business that you build from the ground up.